Secretary of State for Culture, Media and Sport, Lisa Nandy, has told ITV that the government is going to "look at dynamic pricing and, in particular, transparency around it".
Lisa Nandy told ITV News:
I don't know what what conversations Oasis had about about ticket pricing, but I do know that it's deeply depressing to have had this incredible moment where so many people, especially at my age, were incredibly excited that this event of a lifetime that they thought may never happen was happening, only to find that they had to queue for hours in a queue. And for many of them, to find that when they got to the front of that queue, they couldn't actually afford the tickets that were on offer. We think as a government that there's a overhaul needed of the regulations around ticketing. We've already announced that this autumn, we'll be consulting on secondary ticketing and how to deal with ticket touts. And as part of that, we'll look at dynamic pricing and, in particular, transparency around it.
One of the features of this particular case was that many of those Oasis fans had no idea when they entered the system that a dynamic pricing model was in use. They thought that they were gonna pay one price for a ticket only to get the to the front of the queue and find that they were paying, hundreds of pounds more that many of them couldn't afford. Now we think there's clearly a problem there, and so we'll be consulting over the autumn about the changes that are needed to enable fans to have access to, you know, whether it's gigs or live events at a fair price and in a fair way.
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