Reform UK has fallen to its lowest rating in YouGov’s Westminster voting-intention tracker since the series restarted in January 2025, according to figures published on Tuesday 27 October.
The survey, carried out for The Times and Sky News, puts Reform UK on 20%, down two percentage points from the previous week. Labour remains on 27%, while the Conservatives are on 22%, leaving Labour five points ahead of the second-placed Conservatives.
What does the latest poll show?
YouGov recorded Labour at 27% (unchanged), the Conservatives at 22% (down one point), Reform UK at 20% (down two), the Liberal Democrats at 11% (unchanged) and the Greens at 10% (unchanged). Restore Britain polled 4%, the SNP 2%, Plaid Cymru 1% and other parties 2%.
The poll surveyed 2,271 adults aged 18 and over in Great Britain online on 25 and 26 October 2026. These figures measure stated voting intention, not actual election results.
Reform UK at tracker low
YouGov says Reform UK’s 20% share is its lowest since the current tracker began in January 2025. The pollster notes that Reform had recorded support as high as 28% in May. The latest two-point week-on-week movement should not, on its own, be treated as proof of a statistically significant shift.
What do other polls suggest?
A separate Ipsos poll published on 25 October also placed Reform UK at 20%, with Labour at 32% and the Conservatives at 24%. Ipsos interviewed 1,109 British adults between 15 and 22 October. Differences between polling organisations reflect different samples, fieldwork periods and methods, so their headline percentages should not be treated as directly interchangeable.
What happens next?
The figures provide a snapshot of public opinion ahead of the Government’s Budget on Wednesday 28 October. They cannot establish how voters will respond to the Budget or predict the result of a future general election.
Sources
Primary sources: YouGov, Westminster voting intention, 27 October 2026; Ipsos, voting intention polling, 25 October 2026.